Stellantis NV is offering employee-discount pricing across its brands as the maker of Jeep and Ram vehicles seeks to lure buyers into its showrooms after President Donald Trump’s tariffs sparked fears of rising car prices.

The promotional discounts, which start Friday and run through June 2, offer customers the same pricing normally reserved for employees, according to two people familiar with the marketing plan. The plan applies across the Stellantis lineup, save for a few certain specialty models and trims. The company confirmed the discounts in an emailed statement.